I’m Yuko, a UX Designer based in the Netherlands who transforms confusion into clarity

I help simplify complex SaaS and B2B platforms by turning subtle friction and broader UX challenges into intuitive, research-backed solutions. This leads to better user retention, reduced support costs, and increased product adoption, all through empathy, curiosity, and strategic thinking

Projects

UX research and design 2024

Bridging Clients and Editors: Transforming the Review Tool for Collaboration

Evaluating the SaaS Collaboration Tool for Video Creation and Enhancing Its Usability for Two Different User Groups

UX design and Web design 2024

Clarifying Content for Customers: Restructuring a Local Shop Website for Better Self-Service

Improving the usability of a small business website by addressing recurring user confusion and reducing customer support inquiries by an estimated 70%.

UX design 2022-23

From Complex to Clear: Building a Price Calculator for Smart Home Planning

Prototype for Schneider Electric: Empowering German Customers to Plan and Budget Their Smart Homes

UX Research - 2022

Elevating AGU’s Brand: UX Research for Sustainability Storytelling

Explored User Needs to Communicate AGU’s Commitment to Sustainability Effectively

Hello there!

I’m a UX/Product Designer with a passion for understanding the 'why' behind user behavior. I've worked on SaaS platforms, website redesigns, and research-driven projects — and I’m currently looking for my next opportunity!